Opinion: The ‘Vegan’ Label is Losing Power – That’s A Good Thing for Plant-Based Foods
For over a decade, the term “vegan” served as a powerful clarion call within the food industry, signifying a conscious…
WWF, WRI, and Other Civil Society Groups Urge European Supermarkets to Accelerate the Protein Transition by Increasing Plant-Based Food Sales
A coalition of prominent civil society organizations, led by the World Wide Fund for Nature (WWF), the World Resources Institute…
Rewe Group Launches Innovative 70% Beef, 30% Plant-Based Burger, Signaling a Major Shift in German Consumer Preferences
Rewe Group, a dominant force in Germany’s grocery landscape with the most extensive store network, has introduced a new blended…
Ajinomoto Develops Plant-Derived Transferrin Alternative to Slash Cultivated Meat Production Costs
Japanese food and biotechnology giant Ajinomoto has announced a significant breakthrough in the burgeoning cultivated meat industry with the development…
This CEO on Straddling the Line Between Plant-Based Meat & Whole-Food Proteins
The UK plant-based food market is undergoing a significant transformation, with consumer preferences increasingly bifurcating between highly processed meat alternatives…
Walmart Faces Class-Action Lawsuit Over "Plant-Based" Milk Labeling Claims
The world’s largest retailer, Walmart, is currently embroiled in a class-action lawsuit alleging deceptive marketing practices concerning its Bettergoods line…
UK Wellness Investor Tooru Acquires Belgian Plant-Based Milk Machine Innovator Mylky for £12 Million
London, UK – In a significant move within the burgeoning plant-based and wellness sectors, UK-based investment firm Tooru has announced…
Happy Plant Protein to Build $7M Facility in Latvia to Deploy Extrustion Tech at Industrial Scale
Helsinki-based food technology innovator Happy Plant Protein is set to revolutionize the European plant-based protein landscape with the construction of…
Finland’s Plant-Forward Nutrition Guidelines Drive Significant Shift Towards Whole-Food Proteins, With Meat Reduction Leading the Charge
In November 2024, Finland’s national dietary guidelines underwent a significant update, a move by the Finnish Food Authority aimed at…
